Opteum
Modern platform for a UK construction team specializing in high-quality house extensions
Industry:
Construction and Renovation
Country:
United Kingdom
Scope of work:
Industry analysis, website structure & UX, design, development, speed optimization, basic SEO, form integration.
Technologies:
Laravel, Docker
Project timeline:
2 weeks
Key actions and project results
HIGH PERFORMANCE AND PAGESPEED RESULTS
- Loading Speed: Thanks to code and image optimization, the site achieved a 98/100 score in Google PageSpeed Insights.
- Core Web Vitals: The site meets all key performance metrics, which significantly reduces the bounce rate.
- User Experience: High speed on mobile devices ensures a smooth user journey and increases conversion.
USER-CENTERED DESIGN (UX/UI)
- Intuitive Navigation: The site structure is built so that users can move from service selection to contact in minimum steps.
- Mobile-First Design: The interface is optimized for smartphone users, increasing the efficiency of lead generation.
- Clean Interface: We removed unnecessary visual elements, focusing the user's attention on key info and CTA buttons.
Service details and functionality
Key implementations of the project
DISCUSS YOUR PROJECT AND FIND THE BEST SOLUTION
- Individual Approach: Every project starts with an analysis of the client's needs and the specifics of the UK construction market.
- Site Strategy: We designed the structure so that users can easily find information and quickly contact the company.
- Business Result: The site is created as a lead generation tool to increase the number of inquiries from potential clients.
Mobile Optimization of the Website
